Step 01
Crawl
Full technical crawl to find what is blocking indexation and ranking.
Technical SEO done by the person who built the site.
Technical SEO, on-page optimisation and content structure for sites that need to rank - handled by a developer, so the fixes actually get implemented instead of landing in a report nobody actions.
Most SEO engagements end with a PDF listing problems the client then has to pay a developer to fix. I do both halves. The audit finds the issues and the same person implements them, which removes the handoff where most SEO work quietly dies.
The work covers what actually moves rankings: crawlability and indexation, site architecture and internal linking, page speed and Core Web Vitals, structured data, and content that answers the query rather than circling it.
Crawl budget, render-blocking resources, canonical handling, pagination, hreflang, redirect chains, JavaScript rendering - every one of these is a code problem described in marketing language. An SEO consultant who cannot edit templates can only describe them.
Because I build the site, the audit and the fix are the same engagement. I find a redirect chain, I fix the redirect chain. That is usually the difference between an SEO project that moves and one that stalls at the recommendation stage.
Google measures real Chrome users, not lab scores. Largest Contentful Paint, Interaction to Next Paint and Cumulative Layout Shift are field metrics, so a site that scores well in a test and badly for real users is still a site with a problem.
The usual culprits are predictable: oversized uncompressed images, webfonts loaded for a handful of glyphs, third-party scripts, and layout that shifts as content arrives. These are fixable, and fixing them helps conversion as much as ranking.
Search increasingly answers questions directly rather than returning ten links. Being the source an answer is built from requires machine-readable structure: valid schema markup, a clean heading hierarchy, and answers that lead with the answer.
I implement schema as a validated graph rather than scattered snippets - Organization, Person, Service, FAQPage, BreadcrumbList, Product where relevant - and verify that every cross-reference resolves. Invalid schema is worse than none, because it fails silently.
A technical crawl and audit, fixes implemented directly in the codebase, site architecture and internal linking, page-level metadata, structured data, Core Web Vitals work, XML sitemap and robots configuration, and Search Console setup with a baseline you can measure against.
I do not sell link building, guaranteed rankings or monthly retainers that produce reports instead of changes. If someone is promising a position on a competitive term by a specific date, that promise is not theirs to make.
Technical fixes can show within days to a few weeks, because indexation and speed problems resolve quickly once removed. Ranking improvements on competitive terms realistically take three to six months. Anyone promising top positions in weeks is selling something they cannot deliver.
No, and neither can anyone else honestly. Google does not sell or promise positions. What I guarantee is that the technical foundation is correct, the fixes are implemented rather than recommended, and you can see exactly what changed and what it did.
Yes. I work on WordPress, Shopify, Webflow, Next.js, Astro and plain HTML sites. I need access to the codebase or CMS to implement fixes, otherwise the engagement becomes a report and reports do not change rankings.
The technical foundation is, always - correct metadata, valid structured data, clean architecture, fast loading and a working sitemap. Ongoing content and competitive SEO work is a separate engagement.
How a seo services engagement actually runs, start to finish.
Full technical crawl to find what is blocking indexation and ranking.
Rank findings by impact against effort, so the big wins land first.
Fix the issues directly in the codebase rather than handing over a list.
Baseline in Search Console and track movement over the following weeks.
Full Time Contract Available. Tell me about your project, your timeline and your budget, and I’ll reply with an approach and a rate.
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